SEO: What Are Inbound Links and Why Do They Matter?
A link to your website is a vote of confidence in the eyes of search bots. Here’s how to build them into your SEO strategy.
SEO
SEO, or search engine optimization, means organizing your website and writing your website copy so that search engines know what it's about—and customers can find what they're looking for. Read our articles for tips and tricks to help independent maker businesses boost their website SEO and attract more customers.
How to Blog (and Why)
A blog is an extremely useful way to explain what your business is about, get customers on board with your products and draw in web traffic. This blogging guide will get you started.
Ask the Expert: Is Pinterest Worth It? And How Do I Get Started?
Curious about Pinterest, but not sure how (or if) to get started? Digital marketing expert Pamela Kruusi shares her key tips.
SEO Basics for Maker Businesses
Want more people to find – and buy – your products? Optimizing your website for search is an essential step. Here's how to do it.
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